More poetic but still strategic

Designing the Unseen

Designing the Unseen

Strategy Research Design

Strategy Research Design

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Meet Bhaumik

Driven by curiosity and a love for creative problem solving, I thrive at the intersection of art, strategy, and innovation. My foundation as a freelancer, graphic designer, and concept artist taught me to see constraints as opportunities and to navigate the world with a visually sensitive eye. Now, as a Strategic Design Management student at NID, I channelize this perspective into crafting thoughtful strategies and experiences that bridge human needs and business goals. I believe in the transformative potential of design where imagination meets impact turning visions into actionable roadmaps that empower communities and organizations to grow.

Research Design

Storytelling

Data Visualization

Service Design

Branding

Design Thinking

User Research

Concept Artist

Human Centric Approach

Digital Artist

Team Bonding

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Human Behaviour 5 Week Module

From Play To Care

From Play To Care

From Play To Care

Analyzed deviant behaviors in an Anganwadi setting, employing affinity mapping to identify root causes and developing targeted, simulation tested behavioral interventions. process.

Behaviour Design

Understanding how environmental factors influence a child's actions.

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Behaviour Design

Understanding how environmental factors influence a child's actions.

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Behaviour Design

Understanding how environmental factors influence a child's actions.

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Habit Formation

Analyzing the processes through which both desirable and undesirable habits are formed in early childhood.

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Habit Formation

Analyzing the processes through which both desirable and undesirable habits are formed in early childhood.

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Behavioral Intervention

Developing and implementing strategic methods to modify and redirect challenging behaviors, particularly addressing issues like "permission seeking behavior" (or lack thereof) to promote better self-regulation.

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Behavioral Intervention

Developing and implementing strategic methods to modify and redirect challenging behaviors, particularly addressing issues like "permission seeking behavior" (or lack thereof) to promote better self-regulation.

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Service Design 6 Week Module

Designing Spaces
In-Between

Designing Spaces
In-Between

Designing Spaces
In-Between

Crafting Service Experiences Rooted in Empathy, Balance, and Belonging

Service Mapping and Synthesis

Developing strategic tools like Service Blueprints and Customer Journey Maps to visualize service touchpoints, identify systemic breakdowns, and define opportunities for intervention.

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Service Mapping and Synthesis

Developing strategic tools like Service Blueprints and Customer Journey Maps to visualize service touchpoints, identify systemic breakdowns, and define opportunities for intervention.

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Service Mapping and Synthesis

Developing strategic tools like Service Blueprints and Customer Journey Maps to visualize service touchpoints, identify systemic breakdowns, and define opportunities for intervention.

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Ideation and Concept Generation

Facilitating structured ideation sessions to rapidly generate and prioritize innovative service concepts that address defined user needs.

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Ideation and Concept Generation

Facilitating structured ideation sessions to rapidly generate and prioritize innovative service concepts that address defined user needs.

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Ideation and Concept Generation

Facilitating structured ideation sessions to rapidly generate and prioritize innovative service concepts that address defined user needs.

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Prototyping and Validation

Creating low-to-high fidelity service prototypes and conducting iterative user testing to validate design assumptions and refine the service delivery model before implementation.

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Prototyping and Validation

Creating low-to-high fidelity service prototypes and conducting iterative user testing to validate design assumptions and refine the service delivery model before implementation.

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Prototyping and Validation

Creating low-to-high fidelity service prototypes and conducting iterative user testing to validate design assumptions and refine the service delivery model before implementation.

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Design Research

Understanding Tourist Perception in Heritage Sites

We executed end-to-end Design Research, transforming qualitative data from fieldwork into actionable insights via affinity mapping and persona development to drive innovative design solution

Qualitative Research Planning

Defining research questions, selecting appropriate methods (e.g., interviews, observations), and developing fieldwork protocols.

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Qualitative Research Planning

Defining research questions, selecting appropriate methods (e.g., interviews, observations), and developing fieldwork protocols.

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Qualitative Research Planning

Defining research questions, selecting appropriate methods (e.g., interviews, observations), and developing fieldwork protocols.

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Data Synthesis & Analysis

Translating raw user data into structured insights, using tools like Affinity Diagrams and Thematic Analysis.

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Data Synthesis & Analysis

Translating raw user data into structured insights, using tools like Affinity Diagrams and Thematic Analysis.

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Data Synthesis & Analysis

Translating raw user data into structured insights, using tools like Affinity Diagrams and Thematic Analysis.

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Insight Generation

Creating Personas, Experience Maps, and Design Principles that connect research findings directly to design requirements.

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Insight Generation

Creating Personas, Experience Maps, and Design Principles that connect research findings directly to design requirements.

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Organisational and Design Audit

Amrut Energy (Design Audit)

We executed a multi-phase strategic audit for Amrut Energy, integrating PESTEL, BCG Matrix, and competitor mapping. The analysis established a deep organizational understanding, defined the Amrut USP, and diagnosed product portfolio positioning.

Organizational & Customer Insight

Conducted groundwork to understand the company's roots , organizational structure , customer base , and unique differentiators (USP).

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Organizational & Customer Insight

Conducted groundwork to understand the company's roots , organizational structure , customer base , and unique differentiators (USP).

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Organizational & Customer Insight

Conducted groundwork to understand the company's roots , organizational structure , customer base , and unique differentiators (USP).

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Data Synthesis & Prioritization

Utilized Affinity Mapping for complex data synthesis and the Analytic Hierarchy Process (AHP DVF) to prioritize actionable strategic statements.

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Data Synthesis & Prioritization

Utilized Affinity Mapping for complex data synthesis and the Analytic Hierarchy Process (AHP DVF) to prioritize actionable strategic statements.

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Strategic Roadmapping

Developed a Roadmap and utilized the 4 Action Framework to generate concrete, high-impact suggestions for the company's positioning and future direction.

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Strategic Roadmapping

Developed a Roadmap and utilized the 4 Action Framework to generate concrete, high-impact suggestions for the company's positioning and future direction.

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Dattebayo